Marketing automation for estate agents

With Estate Track, lead generation no longer needs to be manual or inconsistent. Our platform uses real estate marketing automation to trigger personalised follow-ups the moment someone submits a valuation or contact form.

Leads are tracked, organised, and responded to automatically across email, WhatsApp, and social media. This means you capture leads even when you’re away from the desk, without letting any opportunity slip through the cracks.

You can also segment your follow ups by enquiry type, ensuring you’re not just generating leads but nurturing them with relevant, timely communication.

Social media posts can now run themselves. With Estate Track’s built-in social media automation, agents can schedule posts and keep their channels active without logging in daily.

Each post is branded to your agency and driven by content generated or pulled from your live listings. The result is a consistent presence that builds your personal brand and trust with your audience.

No need for a separate social media manager or platform. It’s all handled within one dashboard, saving valuable time and simplifying your marketing processes.

Estate Track’s analytics dashboard shows exactly how your marketing is performing in real time. From lead conversion rates to email open rates, you can see what’s working and optimise marketing strategies accordingly.

No more guessing. Use data-driven decisions and predictive analytics to adapt to market trends and keep your agency aligned with what your audience actually responds to.

This helps estate agents move away from low quality leads and focus on channels and content that generate measurable results.

From automated workflows to scheduled campaigns, Estate Track removes the need to manage multiple systems or duplicate work. You can streamline operations and stay ahead without sacrificing quality.

All key marketing tasks are handled by automation tools built specifically for estate agents, allowing more time for viewings, client meetings and closing deals.

It’s not just about saving time. It’s about freeing yourself to focus on high value activities that actually grow your real estate business.

Estate Track integrates directly with your existing CRM and property listings, giving you a central platform to manage everything. You don’t have to jump between systems or worry about syncing data manually.

Each interaction is recorded, from valuation leads to newsletter clicks, so you get a full picture of customer behaviour and preferences. This supports better customer relationship management without extra admin.

Estate agents can now deliver personalised content at scale, without sacrificing the human touch that builds strong relationships with clients.